Public Relations

PR Agency for Brands

Public Relations Services

At Let’s Snack Toronto, public relations is about relevance, relationships, and real cultural impact. We help brands make meaningful noise by connecting the right story to the right audience—at the right moment.

Our team works closely with clients to uncover what’s actually newsworthy, then builds multi-channel PR strategies that feel intentional, timely, and human. From editorial features and broadcast placements to creator-led coverage and YouTube integrations, we focus on storytelling that travels naturally across platforms.

We’ve been developing long-standing relationships with journalists, freelancers, broadcasters, stylists, creators, and tastemakers across food, culture, lifestyle, and entertainment for years. That access—paired with a deep understanding of the media landscape—allows us to secure high-value earned placements that build credibility, strengthen brand affinity, and drive real consumer action. Public Relations used to be a service we only offered exclusively to existing clients of Let’s Snack Toronto. We are now welcoming standalone PR clients from all industries: foods & beverage PR, entertainment PR, founder PR, Lifestyle PR, and more.

We don’t chase coverage. We earn it—by telling stories people actually want to hear.

News article clipping that reads "No, this oshawa company didn't launch jerk chicken ice cream"

Media & Communications

We help brands earn attention where it matters — building cultural relevance, not just headlines. Through smart earned media, creator and editorial visibility, and integrated storytelling across press, social, and digital, we drive reach, resonance, and real results, with clear reporting every step of the way.

Global News Segment Screenshot of a Super Bowl Segment with Founder Kelly Samuel and host Liem Vu

Strategy & Brand Advisory

We help set the strategy. From audience-first thinking rooted in culture and Gen Z behavior to clear success frameworks, brand positioning, and campaign planning across PR, creators, and digital, we act as true partners. You get senior-level counsel, competitive clarity, and smart amplification that actually moves the needle.

Screenshots of various social media comments and images from the Kobo Colour Launch

Experiential Marketing

We create moments people actually want to show up for — and post about. From social-first media and creator previews to launches, retail openings, and community-driven activations, we build experiences designed for visibility and shareability. We handle talent and creator coordination on-site and bring big-idea energy, like our viral jerk chicken ice cream stunt, to turn events into culture moments.

Some Brands We’ve Worked With:

Blogto Article Clipping that reads: These were the best April Fools Day Pranks in Toronto this year.