These are our core values – our modus operandi.

Affect Real Change
We’ve donated $45,000+ in time & complimentary social media services to small businesses & budding entrepreneurs during the pandemic. Supporting our community is always top of mind, especially BIPOC led businesses.

Radical Candor
Based on the methods learned from Kim Scott’s management principles, we will always be honest with you. Even if it means we don’t get your business, or it’s less money in our pocket.

Sustainability First
Sustainability is a core value in which we operate. We reuse every single piece of plastic that we can in the studio, we are paperless wherever possible, and we do not use micro-plastics or glitter. There is a lot of waste in content creation, and we actively find better ways to preserve our planet.
Our Founder
Meet Kelly Samuel, founder of Let’s Snack Toronto. Kelly is a seasoned social media marketer, working in this space since before the monetization of Facebook in 2007.
She has founded two different social media agencies, & is a proud member of the Forbes Agency Council. She has been interviewed by Global News on Social Media and Ethics, and has given expert opinion for the Globe and Mail, CTV News, and more. She writes for Forbes on marketing, and has been featured in a number of different social media articles. Kelly mentors a wide variety of young professionals and budding entrepreneurs.

Make Cool Sh*t
Marketing is supposed to be entertaining. We are constantly pushing the limits to our creativity and our skillsets. This means embracing bad ideas and pushing boundaries. We’re motivated by creating cool sh*t. Let us breathe life back into your social media marketing.

Representation For All
Marketing matters. The faces that are used in marketing for brands has real-life implications on the wellbeing of everyone around. We want to make sure that everyone sees themselves represented in the media, from different skin tones, different gender identities and expressions, and more. Marketing agencies in Toronto have historically looked a certain way for a really long time, and all models, actors, talent happened to follow suit. We want marketing to look more like the real world.